Stephen Elop has assumed control over Xbox as it was expected. He replaced Julie Larson-Green as the head of Microsoft’s Devices and Studios which includes Windows Phone, Xbox, Surface and Microsoft Studios.
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Julie Larson-Green gave a statement regarding the new Xbox boss “"You are all in great hands with Stephen and already we've shared a lot with him and his LT from Nokia regarding all of the fantastic people, teams and products in DnS," Larson-Green wrote in an outgoing email.
"I also know many of you are looking forward to welcoming the Nokia team and working more closely with them." She is now the Chief Experience Officer for the Applications and Services group which deals with Skype, Office and Bing.
According to a Bloomberg report from November 2013, Elop would have considered selling the Xbox business if he ever got the top job.
"He would consider ending Microsoft's costly effort to take on Google with its Bing search engine, and would also consider selling healthy businesses such as the Xbox game console if he determined they weren't critical to the company's strategy." Microsoft called it a “fiction” at the time. It seems highly unlikely that Microsoft would sell its Xbox business entirely.
Since the launch of Xbox One in November 2013, more than 3.9 million units have been sold worldwide and the first price cut will happen this Friday, February 28. Sony is leading the race so far, though it could all change with Titanfall Bundle.
The company had few other major changes at the top position, with Satya Nadella been appointed as CEO of Microsoft. Bill Gate went from being a chairman to “founder and technology advisor”, though he will remain on the Board of Directors. Will Elop really consider selling the whole Xbox business, and how will these changes affect the company?
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